tymflo
Christa Stephens, Founder & CEO of Tymflo, an automated marketing solutions provider built to save time and grow your business, engaged Nicole Lewis & Associates in her second year of business to build the strategic and talent infrastructure needed for growth by refining key elements of her strategic plan. Through weekly virtual consultation and coaching sessions, we re-engineered and clearly defined her service offerings, streamlined and categorized them to support bundling opportunities, and developed more specific target market profiles by industry, business type, and decision-maker. Together, we also reassessed pricing with an emphasis on value over cost-to-deliver, resulting in a new pricing matrix aligned to her updated services and positioning, better equipping the firm to scale with focus and confidence.